Borderless Brandscape (Stage J2)
This stage provides an in-depth exploration of modern brand building in today’s connected world. The focus is on creating seamless customer journeys that transcend borders and cultures, leveraging retail media and innovative digital tools to enhance each interaction. Speakers will share insights on using the latest in retail media to amplify brand visibility and on how to strategically engage customers across digital touchpoints to foster brand loyalty.
Discover the role of storytelling and brand authenticity in crafting brands that resonate globally, creating meaningful, memorable experiences. ”Borderless Brandscape” is your guide to building brands that stand out by making the customer journey engaging, consistent, and impactful, harnessing the full power of the digital ecosystem to leave a lasting impression on consumers worldwide.
Stay tuned for more speakers!
Agenda Stage J2 March 5 and 6
10:30 am
10:30 am - 11:00 am
J2
Taking Purpose Across Borders: Polarn O. Pyret’s Omni-Channel Expansion
Polarn O. Pyret
1:10 pm
1:10 pm - 1:40 pm
J2
The Creative Edge: Turning Insights into Extraordinary Campaigns
NoA Consulting / Stockholm university
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