D-Congress
D-Congress: The Legacy of Innovation in Retail
For over a decade, D-Congress has been the premier annual meeting point for the e-commerce industry in Sweden. Following the pandemic, the event has made significant strides, featuring more international speakers and exhibitors and attracting a greater number of C-level participants. Over time, the number of attendees from beyond Sweden’s borders has also grown.
With its origins tracing back to 1973 and the founding of the Mail Order Association in Borås, the event has evolved significantly over the decades. It transformed into D-Congress in 2015, organized by Svensk Digital Handel and Svensk Handel, and moved to Gothenburg. Since 2023, Svensk Handel has taken full ownership of the event, continuing to foster collaboration and innovation in partnership with the Swedish Exhibition & Congress Centre.
Per Ljungberg, Head of D-Congress
From Margrethe Vestager and Supreme to H&M and Matilda Djerf
The event has featured internationally renowned names, including Margrethe Vestager, Brian Solis, Kate Ancketill, and Rachel Botsman, alongside representatives from iconic brands like Supreme, Stüssy, and LVMH. Nordic retail giants such as ICA Gruppen, Axel Johnson, and H&M have also been key participants, as well as founders of successful Swedish e-commerce brands like Djerf Avenue and RevolutionRace. With over 100 exhibitors annually, including industry pioneers like Klarna and Adyen, D-Congress has established itself as the heartbeat of innovation for retail and e-commerce in Sweden and beyond.
Watch the film with Per Ljungberg, Head of D-Congress, where he shares the legacy and ambitions of this transformative event.
Forbes: Exploring Fashion’s Digital Frontier: Insights From D-Congress 2024
“With inspiration to explore the forefront of retail, D-Congress is the largest e-commerce conference and exhibition in the Nordics.
It has been a vital platform for networking, insights sharing, and trend exploration since its inception in 2015. The congress has grown significantly in attendance, with international participation and notable speakers over the years.
Looking to the future of networking toward a collective goal for circularity, D-Congress fosters education that paves the way for the evolution of the retail industry. It sets the stage for a transformative future in e-commerce and the global fashion industry.”
Lucy Maguire lead a dynamic discussion at D-Congress 2024 with Oliver Saunders (Our Legacy), Sanaz Dizaj Pahram (Axel Arigato), Liv Sandberg (TikTok), Jennie Rosén (Swedish Fashion Council) and Bank Bergström (Nordic Nest).
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