D-Congress: The Legacy of Innovation in Retail

For over a decade, D-Congress has been the premier annual meeting point for the e-commerce industry in Sweden. Following the pandemic, the event has made significant strides, featuring more international speakers and exhibitors and attracting a greater number of C-level participants. Over time, the number of attendees from beyond Sweden’s borders has also grown.

With its origins tracing back to 1973 and the founding of the Mail Order Association in Borås, the event has evolved significantly over the decades. It transformed into D-Congress in 2015, organized by Svensk Digital Handel and Svensk Handel, and moved to Gothenburg. Since 2023, Svensk Handel has taken full ownership of the event, continuing to foster collaboration and innovation in partnership with the Swedish Exhibition & Congress Centre.