Marketing 3.0: Brand Relevancy in the AI Era

Traditional retail marketing is not the answer to tomorrow’s consumer expectations. And that’s good news. As AI reshapes the marketing landscape, brands need a radical shift in how they connect with their audiences to remain relevant. Join Contentstack to learn how leading retailers are turning their biggest pain points (fragmented data, siloed systems, and personalization implementation) into opportunities for genuine customer connection. We’ll cut through the AI hype and show you practical ways to make your brand matter more than ever in the AI era.

Wim van Horen

Wim van Horen is Senior Director Sales EMEA at Contentstack. With over a decade of experience in digital experience technology, Wim is an expert on headless content & API-first commerce solutions. At Contentstack, Wim drives conversations with European-headquartered global enterprises to help them understand and navigate the transition to MACH (microservices, API-first, Cloud-native and headless) solutions. Contentstack is a founding member of the MACH Alliance, a not-for-profit organization advocating for enterprises to leave legacy technology behind. .

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