Kattis Åström
CDON
CCO
Alliances & Technology: The Forces Behind Retail Media
Stage: J2
Borderless Brandscape
3:15 pm-3:45 pm - 5 March
Go to J2
Add to calendar2025-03-05 15:15:002025-03-05 15:45:00Europe/StockholmAlliances & Technology: The Forces Behind Retail MediaCDON - Kattis ÅströmBorderless BrandscapeSvensk Digital Handelnoreply@dhandel.seevent
Alliances & Technology: The Forces Behind Retail Media
Which technical solutions and collaborations drive development? AI, first-party data and the role of ecosystems in future retail media. Jacob Lovén from Den Digitala Draken explores Retail Media with leading experts from companies such as Schibsted, SAS Institiute, CDON and Omnicom.
Kattis Åström
Kattis Åström is CCO at CDON. Among other things, she is responsible for optimizing the customer journey from start to finish and by developing and implementing data-driven strategies for marketing, customer experience and logistics at CDON’s two marketplaces.
