Danus Chidambaram
Danus Chidambaram

MARS

Director of Architecture, Digital Solutions

Presenteras av: Valtech

MACH and MARS: simplifying Content and Commerce experiences

Scen: H1
Customer experience
14:00-14:20 - 7 mars
Gå till H1
Lägg till i kalender2024-03-07 14:00:002024-03-07 14:20:00Europe/StockholmMARS - Danus ChidambaramMACH and MARS: simplifying Content and Commerce experiencesCustomer experienceSvensk Digital Handelnoreply@dhandel.seevent

MACH and MARS: simplifying Content and Commerce experiences

Mars Snacking’s adoption of a new Direct-to-Consumer (D2C) strategy has led to a notable achievement, boosting the market introduction and revenue increase of its D2C offerings by 20% within just a year. This success is a testament not only to the strategy’s economic impact but also to the effectiveness of composable commerce for global multi-brand companies. Uncover the strategic factors and outcomes of the LEAP accelerator, a collaborative effort with Valtech and commercetools, which has simplified the use of MACH and driven operational efficiencies.

Danus Chidambaram

LinkedIn

D-Congress 2024

MARCH 6-7

Innovation for Impact

TICKET RELEASE DECEMBER 4

TICKETS D-CONGRESS

March 6 and 7

4.950 SEK

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March 7

3.950 SEK

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March 6 and 7

8.450 SEK

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March 7

7.450 SEK

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All prices are exclusive of VAT

  • MARCH 6
  • Access to all seminars
  • Afternoon fika
  • Mingle and bar in SH-Lounge
  • MARCH 7
  • Access to all seminars
  • Access to the exhibition and business partners
  • Book meetings with other participants
  • Morning fika
  • Lunch
  • Afternoon fika
  • After work